Fidelity National Title

Brand Development

As a subsidiary of Fidelity National Financial, Fidelity National Title is one of the largest title insurance companies in the nation. They partnered with Station Four to refresh their brand assets and develop brand standards that would serve to unify and strengthen their brand throughout their many locations.

Creating Modular Brand Elements

When it came to marketing materials, FNT’s needs were varied. The brand elements that S4 created needed the flexibility to quickly adapt to current and future marketing needs and initiatives, without compromising the brand standards that were being established.

Design Across Media

For the brand redesign to be truly successful, the standards created, and the resulting elements, would need to hold their own across all media. From print brochures to web designs and email templates, S4 created guidelines that FNT could use for virtually any future initiative.

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