Creating the Happy User.
Great websites aren’t just about creating a nice looking page. They also need to be accessible, valuable, and credible. User experience addresses these objectives throughout the entire design and development process without forgetting about your bottom line. If your website creates a positive and productive online experience, people will use it and share it.
Multitude of Benefits.
User experience design is a dynamic field that carries a lot of weight, but outside the ultimate goal of a satisfied user, the benefits can be extraordinary. We are able to prevent a majority of issues from the beginning, save on resources, and increase return on investment. As experienced UX designers, we know what it takes to create the necessary symphony of elements to put the best out there for your users.
Surveys, Focus Groups, and Interviews
Surveys, focus groups, and interviews are a few ways we like to directly interact with potential users to garner specific information about a project. These types of observation are not appropriate for every project, but we will help you determine if they would be beneficial to you and can also facilitate such testing.
Usability Testing can be an indispensable part of proper user experience design. It allows us as designers and developers to engage users during the building process to determine what is working and what still needs some adjustment through real-time interaction with a user. There are several ways we can conduct usability testing, but as a whole, the process is valuable in creating a positive user experience with the final product.
Developing web personas in the early phases of web design is an incredibly helpful way to identify the different behaviors and personality traits of your target audience. We then use the insight gleaned from those personas to develop a website that better focuses on the needs and wants of your specific audience.
Interactive Prototyping and Wireframes
Interactive prototyping allows us to breathe some life into the preliminary designs we share with clients. Prototypes are also a great way to start experiencing the website as it is built, to gain valuable feedback from the client and to save on overall time and resources.