I want my audience to love my site.
Solid User Experience
Businesses need websites users love to—how do we put it?—use.
Beyond possessing appealing design and functional applications, a website should make its users feel something, ideally something really positive.
Usability Testing
Usability testing can be an indispensable part of UX design, as it allows for real-time user interaction and thereby real-time adjustment.
Persona Development
Developing web personas is an incredibly helpful method of identifying the behaviors and personality traits of a target audience. We use the insights gleaned from those personas to create a website that better focuses on the needs and wants of its audience.
Interactive Prototyping
Prototypes are also a great way to start experiencing the website as it is built, to gain valuable feedback from the client and save on overall time and resources.
Conversion Analysis
After establishing a client’s goals, we analyze current web traffic and funnels (or lack thereof) to identify factors—often poor or unfocused UX—preventing conversion. This knowledge allows us to address the issue and push potentially valuable but otherwise passive traffic toward engagement.
